Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl
"Travel and Tourism Public Relations outlines the standard PR communications tools of the industry's four major sectors to examine each sector's specialized media, messages, audiences, PR tools, and crises. Chapters include numerous sidebars from industry PR experts containing case hi...
Lưu vào:
| Tác giả chính: | |
|---|---|
| Định dạng: | text |
| Ngôn ngữ: | eng |
| Thông tin xuất bản: |
Oxford, UK : Elsevier Butterworth-Heinemann,
|
| Chủ đề: | |
| Truy cập trực tuyến: | http://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/600 congnghe/anhbiasach/23093_travelandtourismpublicrelationsthumbimage.jpg http://elib.ntt.edu.vn/Opac/DmdInfo.aspx?dmd_id=23093 |
| Từ khóa: |
Thêm từ khóa bạn đọc
Không có từ khóa, Hãy là người đầu tiên gắn từ khóa cho biểu ghi này!
|
| id |
ntt-http:--elib.ntt.edu.vn-Opac-DmdInfo.aspx?dmd_id=23093 |
|---|---|
| record_format |
dspace |
| institution |
Trường Đại học Nguyễn Tất Thành |
| collection |
Kipos |
| language |
eng |
| topic |
Hospitality industry Tourism Tourisme Khoa Du lịch và Việt Nam học Du lịch |
| spellingShingle |
Hospitality industry Tourism Tourisme Khoa Du lịch và Việt Nam học Du lịch Deuschl, Dennis E Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| description |
"Travel and Tourism Public Relations outlines the standard PR communications tools of the industry's four major sectors to examine each sector's specialized media, messages, audiences, PR tools, and crises. Chapters include numerous sidebars from industry PR experts containing case histories, checklists, anecdotes and tips."--Jacket. |
| format |
text |
| author |
Deuschl, Dennis E |
| author_facet |
Deuschl, Dennis E |
| author_sort |
Deuschl, Dennis E |
| title |
Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| title_short |
Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| title_full |
Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| title_fullStr |
Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| title_full_unstemmed |
Travel and tourism public relations : an introductory guide for hospitality managers / Dennis E Deuschl |
| title_sort |
travel and tourism public relations : an introductory guide for hospitality managers / dennis e deuschl |
| publisher |
Oxford, UK : Elsevier Butterworth-Heinemann, |
| url |
http://elib.ntt.edu.vn/documentdata01/2 tailieuthamkhao/600 congnghe/anhbiasach/23093_travelandtourismpublicrelationsthumbimage.jpg http://elib.ntt.edu.vn/Opac/DmdInfo.aspx?dmd_id=23093 |
| work_keys_str_mv |
AT deuschldennise travelandtourismpublicrelationsanintroductoryguideforhospitalitymanagersdennisedeuschl |
| _version_ |
1806807427205562368 |